This time of year, I look forward to the Coca-Cola Holiday Ads. So far, I have only seen one "Santa drinking a Coke" billboard. Instead this is what I have been seeing around town:I have to say- could there be a better message? I love this this new campaign. In a society that breeds mediocrity, Coke is saying "Stay Extraordinary". Let's all raise a bottle of Diet Coke to making it to the top.